Content Consulting

Any B2B brand that offers a free trial or offering marketed towards end users should be focussing on social media growth.

The problem? That's easier said than done.

Creating content your ICP wants to consume isn't easy. The traditional methods of ebooks, whitepapers, and webinars are stale & wont convert new users at a high enough volume.

You need to be showing up in the places where your users are looking to learn or be entertained with the content & messaging that resonates.

After successfully scaling two B2B brands (Vidyard's Sales Feed from 0 followers to 150k followers & Lavender from 20k to 60k followers) I can help by providing best practices, ideation, and strategy for your brand's social content.